The Debate Over How To Label Compostable Products
Posted by Luke on July 12, 2010
I’ve been involved in the debate over having a standardized label for compostable products for several years now. Many composting facilities and other industry stakeholders believe that creating a standardized label to indicate a product is compostable would solve the problems of contamination. And the label they want standardized across all products is a printed green band. The truth of the matter, though, is that contamination levels would only decrease a very small amount, but the composting industry as a whole would suffer tremendously.
The Sustainable Packaging Coalition recently released a report that includes results of a survey of 40 industrial compost facilities. 82.5% of those facilities think the biggest opportunity for improvement is a standardized label for compostable products. They have a hard time knowing what is compostable and what isn’t. I see their point. A clear PLA cup looks just like a clear PET cup. There’s more to it than that though.
72.5% of the survey respondents said that accepting compostable packaging allows them to increase their total food waste tonnage. Accepting these products improve the outcome of the overall composting program. If we require a label on compostable packaging, it will present obstacles to manufacturers of these products and deter them from making the products in the first place (more on this below). Based on the results of the survey, if compostable products aren’t widespread, food waste composting programs will decrease. These products are critical to drive total food waste diversion from landfills. That means that the composting industry will take several steps backwards if compostable products become less widespread.
Most of the standardized labeling talk is around requiring a green stripe. The problem is that a green stripe isn’t possible to print on the majority of products. It’s possible on cups, but it can’t be printed on a disposable fork. It can’t be printed on most food containers. Actually, I take that back. It could be printed on those items, but the cost of the items would quadruple. Then people would complain about the product manufacturers charging too much. This is what I meant above when I said that requiring a label would deter manufacturers from producing these products because it would significantly drive up their production costs (by 2-4 times).
Second, major brands aren’t going to get behind a green stripe. Can you imagine a compostable Coca-Cola cup with a green stripe on it? It doesn’t jive with their red brand look and feel unless it’s Christmas. I can’t see them or other brands getting behind this. Competing brands don’t want to look like each other and a green stripe would create too much unison between competitors. If big brands don’t get behind it, the likelihood of it succeeding is slim to none.
Similar to the composting industry, the recycling industry has faced the challenge of contamination for decades. Recyclers struggle with contamination because people put every type of plastic container in the recycling bin. Most people think that just because a piece of plastic has a recycling symbol on the bottom of it that it can be recycled. Unfortunately, that’s not correct. The recycling symbol is very misleading on packaging. 39 states require that all plastic products have a recycling symbol with the number indicating what type of resin it’s made from. It has nothing to do with the recyclability.
As a result, all plastic products have recycling symbols on them even though they aren’t all accepted by recycling facilities. Virtually the only products that are widely recycled when they reach the recycling facility are #1 and #2 bottles. All other products (salad containers, produce containers, etc.) aren’t recycled at 95% of the recycling facilities in the country The reason is because the companies who buy the recycled materials buy them in compressed bales. If they know the bales only consist of bottles, they know what they’re getting. If the bales contain various other types of containers, they don’t know what type of resin they are buying. Most recycling facilities don’t have optical sorting technology to sort between various types of resins.
I draw the comparison to the recycling industry because they haven’t been successful in creating a standardized label, so why would the composting industry have any different of an outcome, especially when most stakeholders want the label to be a green stripe which is feasibly impossible to print on the majority of product shapes?
Here’s My Solution…
The only standardized label that I see as working is requiring compostable products to have the word “COMPOSTABLE” embossed on the product. Since a resin symbol has to be embossed anyway to denote the type of material, it’s not difficult to also emboss the word “COMPOSTABLE.” That precludes anything about color, so it shouldn’t upset big brands. It also works with existing manufacturing processes, so there shouldn’t be an increase in the cost of production. It would be up to the FTC and other industry bodies to regulate that any product claimed as compostable has ASTM D6400 certification and verification from the Biodegradable Products Institute.
The problem we return to, though, is that an embossed word isn’t as clearly recognizable to compost sorters as a color (I didn’t say my solution was perfect). This leads me to believe that another solution is improved screening technology at composting facilities which would allow plastic contamination to be screened out and removed from the inbound organic waste. I know that’s costly and we can’t expect composters to invest in that equipment on their own overnight.
All of this goes hand-in-hand with the need for educating the general public about what is compostable and what isn’t. This will take time. The recycling industry still struggles with this after several decades.
A Note to Industry Groups Trying to Solve This Issue… Let’s Not All Separately Try to be Heroes
There are several different industry groups trying to come up with their own solutions. The worrisome part is that they aren’t communicating with each to develop a unified vision. I just hope one of those groups doesn’t try to strong-arm a policy into effect without thinking through all of the various angles. That would, ultimately, hinder the growth of compostable products and the composting industry.